Atlanta Hawks

Hawks Sprite Concert Series Returns April 1st With The King Of The South

The King of The South is back! T.I. returns to Philips Arena April 1st for the Atlanta Hawks Sprite Concert Series. T.I. will perform during both halftime and postgame at one of the most highly anticipated games of the seasons when the Hawks take on the Cleveland Cavaliers.

“TIP is part of the Hawks family and has been a True Believer since Day One!  Like the Hawks, he is consistently taking bold steps to keep his brand fresh and relevant with his fans, whether it’s his new gig in Vegas or foray into the streaming business,” said Steve Koonin, Atlanta Hawks CEO. “Anytime T.I. wants to perform for our fans, the door is open!”

“It’s only right that I come back to Philips Arena and rock the crowd as the Hawks get ready to make another playoff run,” said T.I. “I’ve been ‘True to Atlanta’ my whole life, so I’m ready to support my city and my team like only I can. We’re gonna turn it all the way up for the last Friday game of the season.”

The Hawks are definitely the standard when it comes fan engagement and the fan experience. I love every game I’ve attended this season and last. I’m not a bandwagon fan. I’m not a fan because they won 60 games last season. I’m a fan because the Hawks know they are more than just a team of players on the court. From the time you arrive at Philips Arena until the time you leave, the Atlanta Hawks give you an experience that is worth your hard earned money no matter what section you sit in. This is why I will always and forever be #TrueToAtlanta. I’m looking forward to this Sprite Concert Series, they opened the season with Rich Homie Quan, Jeezy, Silento and Big Grams.

The Hawks and Sprite have collaborated to promote this latest show with a special offer of a game ticket along with unlimited Sprite and popcorn. Go to to purchase tickets.


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