Fan Experience

NFL Announces “Random Acts of Kickoff”

In the lead-up to the 2017 NFL season, all 32 clubs are hosting Random Acts of Kickoff fan experiences, ranging from surprise player and celebrity appearances, to team rallies with free merchandise and game tickets, to events supporting non-profit organizations in the community.

“Kickoff marks a time of eternal hope for football fans of all ages and teams,” said Dawn Hudson, NFL Chief Marketing Officer. “Through Random Acts of Kickoff, we wanted to deliver memorable experiences to our fans while sharing in their love of the game and anticipation for the start of the season.”

Fans can follow #Kickoff2017 or #RandomActsOfKickoff to see what each team is doing to celebrate the start of the 2017 Season.

As many know, the dawn of a new NFL season ushers in renewed excitement for the fans and NBC Sports is making sure everyone won’t miss this moment.

The new season officially begins at 8:30 PM Eastern Time on Thursday, September 7 with “2017 NFL Kickoff Driven by Hyundai,” when the New England Patriots play the Kansas City Chiefs at Gillette Stadium. The NFL Kickoff Game on NBC will be called by AAl Michaels, Cris Collinsworth, and Michelle Tafoya.

An hour-long pre-game special hosted by Mike Tirico and Dan Patrick, alongside Tony Dungy, Rodney Harrison and Mike Florio, will air on NBC and NFL Network starting at 7:30 PM ET. and the NBC Sports app will live stream all NBC NFL games this season to desktops, tablets, and connected TVs. A live broadcast of the Kickoff game will also be available via NFL Mobile from Verizon, along with live audio on Westwood One Radio Sports, SiriusXM’s NFL Radio, and TuneIn.



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